Iconic London – Day To Slay*

Iconic London

Hello Bunnies!

Iconic London are a brand that you see all over social media.  From celebrities to bloggers, everyone loves their products.  To say I’m late to the party would be an understatement.  I’ve wanted to try their products for so long … and now I have.  Their stunning liquid illuminators still elude me, but I have fallen fast and hard for this brand.

I first became aware of Iconic London from looking at Kim Kardashian’s Instagram page and suddenly they appeared to be everywhere.  They’ve had a stratospheric growth since Jade Williams started the brand from her bedroom two years ago.  Iconic have kindly sent me some bits to try and Bunnies, they are beyond beautiful.


Iconic London

Iconic London

Iconic London

Iconic London

Iconic London

Makeup brushes always excite me.  I have more than I can count, but getting new ones always puts a smile on my face.  From the gorgeous nude pink zip up bag, to the pearl-gold handles … these are beautiful.

The set contains 12 super-luxe brushes that have the softest heads.  I personally love the high-shine stiletto handles and the shape of the brushes.  For me, if a brush isn’t soft or well-crafted, then my makeup application is just so bad.  These are so well made and feel super soft on the face and they pick up and apply product perfectly.  Each brush is cruelty-free and 100% vegan.

Included in the set are:

Large Powder Brush

Tapered Powder Brush

Foundation Buffer Brush

Contour Buffer Brush

Flat Fan Brush

Large Shader Brush

Medium Angled Shader

Tapered Blending Brush

Small Angle Brush

Small Point Brush

These would make the most perfect Christmas present for someone … or for yourself.

Click here to buy.


Iconic London

Iconic London

Iconic London

After a lot of requests, Iconic have created their own eyeshadow palette.  Day To Slay is warm-toned and suitable for taking you from the daytime to the nighttime.  We all know I love a palette, and this is so beautiful.

The palette contains 20 shades, with 8 mattes and 12 shimmers and they’re all so so pretty.  Each shade is highly-pigmented and feel velvety soft.  They are all buildable, crease-proof and blend so well and using them is a pleasure.  I really like the fact that you can use the shimmers with a wet brush to get a metallic effect.

The wear time on the shadows is really good and there are so many options for different eye looks.  I like the mix of neutrals with a few brighter pops of colour amongst the shades and can see me using this a  lot.


Iconic London

In The Nude – nude matte

Champagne Chic – champagne gold shimmer

24K Gold – gold shimmer

Deep Soul – dark brown matte

VIP Vibes – champagne pink shimmer

Copper Me Fancy – copper shimmer

Ultimate Tan – warm tan matte

Closing Party – taupe mauve shimmer

Bronze Bae – bronzed gold shimmer

Taupe D’Taupe – taupe matte

Iconic London

Merlot Monday’s – rose red matte

Velvet Crush – brown shimmer

Peaches & Dreams – warm peach matte

Peach Fizz – golden peach shimmer

Bellini – peach / orange matte

Rags To Riches – rose gold shimmer

Icon – iced pink shimmer

Marshmallow – cream matte

Wonderland – candy pink shimmer

Girl Boss – pink / purple shimmer

Day To Slay costs £45.00 and at the moment it is available to Pre-order here. (Expected dispatch date of October 25th).

Iconic London

Iconic London

My first experience of Iconic London has been so positive and hopefully it’s a brand that I can discover a lot more from.  Do you have a favourite Iconic product?

* Contains PR Samples


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